This statement was last updated June 26, 2011.
The term 'AdF.ly' or 'us' or 'we' refers to the owner of the website 'x19 Limited' whose registered office is x19 Limited, 27 Old Gloucester Street, London, WC1N 3AX. Our company registration number is 05995703, registered in England. The term 'you' refers to the user or viewer of our website. The term 'Content' refers to the website you are using in conjunction with the Service.
Publishers
General Rules - These apply to all linking methods:
Do not advertise AdF.ly links directly on any form of traffic exchange / PTC website.
Do not place AdF.ly links anywhere that may contain adult material (including advertising).
Do not shrink any website URLs that contain adult material.
Do not offer any incentive for a visitor to click the AdF.ly link, including gifts/points/cash.
Do not ask/beg people to click on an AdF.ly link simply to generate you revenue, they must want to visit the destination website.
Do not create 'redirect loops' with similar services (or AdF.ly) to generate revenue.
Do not create spam with AdF.ly links anywhere, including forums / chat / comments / blogs.
Do not participate in click 'rings' where you click on AdF.ly links in return for others to click yours.
Do not open an AdF.ly link in a popup / popunder or iframe.
Only the AdF.ly link must be opened when a user clicks on the link. No other links / windows must be opened.
It is permitted to automatically redirect to an AdF.ly link only with a HTTP Redirect (unless using one of our preapproved scripts, available on the AdF.ly website). JavaScript redirect or meta-refresh is not allowed.
We recommend the following services if you wish to redirect, Bit.ly, Goo.gl and tinyurl.com
If redirecting to an AdF.ly link, the original link for the purposes of this agreement is classed as the 'AdF.ly link'.
The only legitimate way to open an AdF.ly link is with a mouse click, on the actual link. *
You may click on your own AdF.ly links 1 time to test them. You may not create links solely to 'test'. **
We reserve the right to not pay for advert views generated by the owner of the AdF.ly account, on their own links.
* Does not apply to the links / views generated by the 'Website Entry Script'
** Does not apply to the links / views generated by the 'Website Entry Script' and 'Full Page Script'.
Extra Rules for the 'Website Entry Script' -
Do not advertise any webpage containing our 'Website Entry Script' directly on any form of traffic exchange / PTC website.
Do not place the 'Website Entry Script' on any website that contains adult material.
Do not offer any incentive for a visitor to click the a link that contains the 'Website Entry Script', including gifts/points/cash.
Do not ask/beg people to visit a URL containing the 'Website Entry Script' simply to generate you revenue.
Visitor Criteria - You will be paid for a visitor that clicks on an AdF.ly link or views a website containing the Website Entry Script, providing they meet the following criteria:
Must view a paying advertisement, this is any advert other than the default AdF.ly website.
Must view the paying advertisement for at least 5 seconds.
Must have JavaScript and Cookies enabled.
Must have Adobe Flash installed and enabled.
If any Publisher is found or reported breaking any of the rules above or below in the detailed Terms and Conditions, their account will be removed and all earnings forfeited.
Advertisers
General Rules - The following are not allowed on advertisements displayed on our network:
Popups / Popunders or any windows automatically.
Malware, spyware, exploits, viruses or any malicious code changes the visitors computer in any way.
Cookie stuffing.
Adult content or adult themed website, this is at the discretion of AdF.ly
Any form of frame breaking scripts - our AdF.ly header must remain intact.
Anything related to illegal activity.
A competitors service or anything that may 'trick' the visitor.
We reserve the right to decline any advertisement on AdF.ly, with a full refund.
If any Advertiser is found or reported breaking any of the rules above or below in the detailed Terms and Conditions, their account will be removed and all advertising stopped.
Visitor Criteria - You will be charged for a visitor that views your advertisement by either clicking on an AdF.ly link or viewing a website that contains our Website Entry Script, providing they meet the following criteria:
Must view a paying advertisement, this is any advert other than the default AdF.ly website.
Will view your web page for at least 5 seconds. *
Will not be a proxy server. Unless you have purchased our 'Proxy Traffic' package.
Will be on an IP located in the country that you are targeting.
Will have JavaScript and Cookies enabled.
Will have Adobe Flash installed and enabled.
Will be a unique visitor in 24 hours.
* Providing your website loads in an acceptable timeframe. If you website is down or very slow loading, the user may get the chance to get the Skip Ad button before your site is loaded. You will still be charged for this traffic.
General
1. Acceptance of Terms
Each time you use or cause access to this web site, you agree to be bound by these Terms & Conditions, and as amended from time to time with or without notice to you. In addition, if you are using a particular service on or through this web site, you will be subject to any rules or guidelines applicable to those services and they shall be incorporated by reference into these Terms of Service.
2. Service Description
AdF.ly currently provides users with access to a rich collection of resources, including, various communications tools, forums, shopping services, and personalized content its network of properties (the "Service"). You also understand and agree that the Service may include advertisements and that these advertisements are necessary for AdF.ly to provide the Service. You also understand and agree that the service may include certain communications from AdF.ly, such as service announcements, administrative messages and the AdF.ly Newsletter, and that these communications are considered part of AdF.ly membership and you will not be able to opt out of receiving them. Unless explicitly stated otherwise, any new features that augment or enhance the current Service, including the release of new AdF.ly properties, shall be subject to the TOS. You understand and agree that the Service is provided "AS-IS" and that AdF.ly assumes no responsibility for the timeliness, deletion, mis-delivery or failure to store any user communications or personalization settings.
3. Registration
In consideration of your use of the Service, you represent that you are of legal age to form a binding contract (are at least 18 years old) and are not a person barred from receiving services under the laws of the United Kingdom or other applicable jurisdiction. You also agree to: (a) provide true, accurate, current and complete information about yourself as prompted by the Service's registration form (such information being the "Registration Data"), (b) maintain and promptly update the Registration Data to keep it true, accurate, current and complete and (c) agree to create only one account per person. If you provide any information that is untrue, inaccurate, not current or incomplete, or AdF.ly has reasonable grounds to suspect that such information is untrue, inaccurate, not current or incomplete, AdF.ly has the right to suspend or terminate your account and refuse any and all current or future use of the Service (or any portion thereof).
4. Account Security
You will receive a password and account designation upon completing the Service's registration process. You are responsible for maintaining the confidentiality of the password and account, and are fully responsible for all activities that occur under your password or account. You agree to immediately notify AdF.ly of any unauthorized use of your password or account or any other breach of security. AdF.ly cannot and will not be liable for any loss or damage arising from your failure to comply with this Section 4.
5. User Conduct
You understand that all information, data, text, software, music, sound, photographs, graphics, video, messages or other materials ("Content"), whether publicly posted or privately transmitted, are the sole responsibility of the person from which such Content originated. This means that you, and not AdF.ly, are entirely responsible for all Content that you upload, post, email, transmit or otherwise make available via the Service. AdF.ly does not control the Content posted via the Service and, as such, does not guarantee the accuracy, integrity or quality of such Content. You understand that by using the Service, you may be exposed to Content that is offensive, indecent or objectionable. Under no circumstances will AdF.ly be liable in any way for any Content, including, but not limited to, for any errors or omissions in any Content, or for any loss or damage of any kind incurred as a result of the use of any Content posted, emailed, transmitted or otherwise made available via the Service.
You agree to not use the Service to:
(a) link to, upload, post, email, transmit or otherwise make available any Content that is adult in nature, unlawful, harmful, threatening, abusive, harassing, tortuous, defamatory, vulgar, obscene, libellous, invasive of another's privacy, hateful, or racially, ethnically or otherwise objectionable;
(b) harm minors in any way;
(c) impersonate any person or entity, including, but not limited to, a AdF.ly official, forum leader, guide or host, or falsely state or otherwise misrepresent your affiliation with a person or entity;
(d) forge headers or otherwise manipulate identifiers in order to disguise the origin of any Content transmitted throu